HoustonChronicle.com - Pharmacy: What is a safe drug?

"In 2005, it is quite possible that we are less safe from medication mishaps than we were in 1975. It's not that medications have become more toxic, but our attitudes have changed. Americans have become far more cavalier about the pills we pop.

"Part of that is due to advertising. If you watch a 30-second commercial on TV for Viagra, Lipitor or Nexium (the Purple Pill), you might start to think of potent prescription drugs as if they were consumer products like shampoo or beer." [Houston Chronicle]